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Ufone celebrated its 10th anniversary on 29th January with great fervour. This day is memorable for all as 10 years ago the launch of Ufone was the dawn of a revolution within the telecom industry. Ufone started out as a service for the masses and it pushed to remove the perception and reality that cellular services were only for the elites in the country.
Today cellular services are enjoyed by people from every walk of life which has been made a reality thanks to the promise that Ufone once made to the people of Pakistan and has fulfilled that promise through this journey of 10 years. Over the last decade the telecom industry has seen fierce competition with an exceptional decrease in tariffs, a major focus on value added and customer services in which Ufone has taken the lead. Ufone has shown vast growth and endurance throughout, even though with the intense competition; the organisation has shown great reverence with its increase in revenue and has always remained profitable.- PR

Copyright Business Recorder, 2011

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