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Habitt on Saturday re-launched its brand showroom in Clifton with an expanding range of products to attract customers with quality household items at affordable rates, General Manager (GM) Habitt, Noor Alam told Business Recorder.
"Habitt offers a range of products for household needs under one roof. Habitt showcases quality products at reasonable prices for people intend to decorate their homes," he said.
However, he said, Habitt has a "unique" speciality in carving out furniture for household. He said the brand also furnishes orders for office furniture. "Furniture is the core product of Habitt," he said.
Noor said Habitt, however, imports crockery, kitchen appliances, and household electronic items with a view to satisfy customers' needs under one roof. "Habitt especially imports products from China, Thailand and Spain," said GM Habitt. He pointed out that Habitt is planning to open a set-up in Islamabad and soon there will be his company's brand selling in capital. He said Habitt has its manufacturing unit in Korangi to produce unique furniture products.
Brand Manager (BM) Habitt, Arshela Amir Ali said "Habitt offers contemporary and modern furniture also with customised household products". She said the brand showroom has been re-launched with expanding range of products to provide customers with a number of choices.
She said Habitt offers glassware, frying pans, lamps, garden tools, baskets and boxes, children textiles, crystal vase, clocks, rugs and carpets, crockery, dinning sets, bathroom accessories, cleaning items, sofa, furniture etc. Design Co-ordinator, Habitt, Shazia Danish Habitt offers trendy, modern and refined furniture with a range of woods to attract the customers with offering different sizes and colours of wooden products. "Habitt furniture gives a rich and traditional look," she added.
She said there is also furniture available for children. "We have furniture for new-born babies to youth of 18 years of age," she said, adding that demand for furniture is rather higher for children aged between 8 and 15 years.
Habitt, she said, sold inexpensive furniture, catering to children of all ages, adding the firm periodically undertakes advertisement campaigns to create public awareness about its new products.

Copyright Business Recorder, 2012

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