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Colgate-Palmolive Pakistan celebrated World Oral Health Day on Thursday by announcing the inauguration of the dental health month at a press conference. The Colgate Dental Health Month is a nation-wide campaign providing free dental check-ups across 20 cities in Pakistan. A global Colgate initiative, the Dental Health Month is celebrated every year in the country.
This activity is arranged in collaboration with Pakistan's dental community and leading dental institutions and clinics to spread awareness about oral health and hygiene. Free check-ups through mobile dental vans will also be conducted in 45 semi-urban towns where access to dentists is limited, thus increasing awareness of oral health concerns to communities from all walks of life.
Last year, the Dental Health Month managed to reach over 161,000 consumers in over 18 cities in an effort to bring healthy smiles into their lives, This year, Colgate is aiming to provide free dental check-ups to over 200,000 people across Pakistan. The program joins hands with renowned and experienced dentists to bring Colgate's vision of a 'Zero Cavity Nation' to life. This year, free check-ups will be offered from September 17 to October 12, 2012 in the following cities:
Week 1 (September 17-September 21, 2012); Lahore, Sheikhupura, Faisalabad, Sargodha, Shahkot, Karachi. Week two (September 24-September 28, 2012): Islamabad, Rawalpindi, Gujar Khan, Sahiwal, Hyderabad. Week three (October 1-October 5, 2012): Abbottabad, Mansehra, Wah Cantt, Multan, Sukkur, Larkana.
Week 4 (October 8-October 12, 2012): Gujranwala, Gujrat, Peshawar. Colgate-Palmolive Pakistan remains dedicated to its corporate social responsibility and continues to work towards spreading awareness of oral health and hygiene across Pakistan. To find out where you can get free dental check-ups, visit the website: www.colgate.com.pk/dhm or call free at 0800 22 111. To make things even easier, simply SMS "Colgate" to 9460 for further details.-PR

Copyright Business Recorder, 2012

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