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The government will spend Rs2.5 billion to establish the Center of Excellence in Gaming and Animation (CEGA) along with Pakistan's first modern virtual production studio here in Karachi at NED University, said Minister for IT and Telecommunication Syed Aminul Haque.

Speaking during the signing of a memorandum of understanding between Ministry of IT and Telecom (MoITT) and NED University on Saturday, he termed it the first big step by Pakistan to turn its small segment of gaming and animation into a big one.

“It will be functional in the next six months,” he said. “Presently, Pakistan's share is $50 million which is very small keeping in view the country’s big population and potential.”

Haque said that the establishment of CEGA shows that the government is committed to supporting the growth of the technology and creative industries in Pakistan.

“MoITT and Ignite National Technology Fund believe that Pakistan has great potential to meet both demand and supply side of the gaming and animation industry.

“We believe that this initiative will provide the necessary skills and platform to the youth of Pakistan to contribute to the gaming and animation industry while also aiding the country's economy.”

He said that the gaming and animation industry has seen tremendous growth owing to the availability of internet, satellite TV, mobile devices, social media, and growing demand for entertainment, gaming, animation movies, and visual effects.

CEGA will provide a platform to the tech and arts industry to come forward, learn and enhance their gaming and animation skills and will also aid the national economy to capture the market share in the $500 billion worldwide gaming and animation industry.

Describing the details of the project, the IT minister said CEGA will be spread over 13,000 square feet at a cost of Rs1.5 billion.

MoITT Member IT Syed Junaid Imam said that establishment of CEGA is a significant step forward for the gaming and animation industry of Pakistan.

“Through CEGA as an enabler, our goal will be to take Pakistan’s gaming and animation exports to $500 million within the next five years,” he said.

Earlier, Asim Shahryar Husain, CEO Ignite, said \the aim of this program was to make Pakistan one of the key regional players in the gaming, animation, and multimedia industry.

“CEGA has the potential to contribute significantly to the growth of the industry and to the country's economy and exports,” he said.

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Rebirth Feb 19, 2023 09:24pm
This investment is better than mind control or humanoids supposedly equipped with the subconscious minds of human beings, who apparently view themselves as cartoon characters because of their interest and experience in the field of gaming and animation. You can blame the algorithms designed to compute trained data. Or you can blame the incompetent and useless coders, who rely on emotional guilt to prove that their technology will “one day” be successful. Bill Gates and Zuckerberg are good role models for their kids and they’re far better than rappers for kids from other races. But using sympathy and self-pity to peddle torture as a successful alternate to collecting metadata for surveillance and monitoring, which shouldn’t happen in the first place, will lead to what they’re facing in the domains of tech, defence and telecommunications. We mustn’t waste our limited resources on such shenanigans, regardless of the pressure. We’ll go bankrupt like “”“THEM””” (note the annoyed sarcasm).
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Ajmal Feb 19, 2023 11:19pm
It is not the square footage that matters; NED has plenty of building space. What matters is competent, knowledgeable and experienced faculty that can efficiently train the students and identify the problems of Pakistan that their technology can help solve and do research to solve those problems. What fraction of the total funding will be spent on facilities and what fraction on attracting and getting the faculty and staff. Just these numbers will show the future path of this new center. How will this center be linked to the university? Would it be independent in terms of policies? Will the center be able to attract faculty members from multiple departments of the university? Will university allow dual role appointments? It would be good if the details are made public so that other centers can adapt what is good in the mechanics and operation of this center.
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