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LAHORE: Ushering in a new era of immersive experience for Dulux paint consumers in Pakistan, AkzoNobel Pakistan Ltd, on Friday inaugurated its latest Dulux Experience Store on the Bedian road (DHA Phase V) in Lahore.

A first-of-its-kind concept in the Pakistan paint industry, the Dulux Experience Store is developed on the concept of “See, Touch and Feel”, helping paint consumers relish Dulux’s superior quality and customer service under one roof.

“At AkzoNobel, we always go the extra mile, working with and for our consumers to anticipate their needs, tailor specific solutions and exceed their expectations – taking them further than they can go. In just one year, our debut Dulux Experience Store has witnessed an overwhelmingly positive response, delighting over 10,000 families in Lahore. Now, we’re getting even closer to our consumers with the second Dulux Experience Store with the aim to helping them paint the future with more confidence,” said Mubbasher Omar, Chief Executive Officer, AkzoNobel Pakistan Limited.

At AkzoNobel, we realize that families are increasingly considering many factors while choosing paint for their homes. However, getting credible information under one roof is still a challenge. Addressing all consumer concerns under one roof is our new Dulux Experience Store on Bedia road.

Here Dulux paint experts empower consumers to conveniently personalize their painting journey, right from globally on-trend colour inspiration to colour selection among more than 2,000 colour options of Dulux paints.

Guided by experts, homeowners can see the entire range of Dulux in Pakistan, understand the unique product features across the range and directly touch and feel the finish of Dulux products when applied to home interior and exteriors. Families can also make better informed decision on choosing the paint type that best meets their specific needs, be it to provide enhanced durability, easy maintenance, keep their home cooler, provide all-weather protection or even tangible health and wellness benefits to the family.

Copyright Business Recorder, 2024

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