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ISLAMABAD: In a decisive ruling, the Competition Appellate Tribunal (CAT) has dismissed an appeal filed by the Pakistan Broadcasters Association (PBA), upholding the Competition Commission of Pakistan’s directive to major media industry players to refrain from violating competition laws.

The CCP’s action resulted from a thorough enquiry initiated by a complaint from M/s Bol Media Network, M/s Labbaik (Pvt) Limited and M/s Bol Enterprises (Pvt) Limited against PBA, Broadcaster Advertisers Council (BAC) and Medialogic (Pvt) Limited. Bol alleged in its complaint that Medialogic had denied it ratings through an arrangement concealed within three distinct agreements involving the PBA, BAC, Pakistan Advertisers Society (PAS), and Medialogic.

The CCP declared the three agreements null and void, finding them to be anti-competitive and in violation of Section 4 of the Competition Act, 2010.

Copyright Business Recorder, 2024

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