Shaukat Khanum Memorial Cancer Hospital and Research Centre (SKMCH&RC) is going to launch its 'Hide Collection' campaign this year as well on Eid-ul-Azha. According to the Hospital's spokesman, SKMCH has planned to extend this campaign in 20 major cities of Pakistan this year, other than Lahore, including Karachi, Peshawar, Rawalpindi, Faisalabad and Multan where the Hospital have made the arrangements for Hide Collection. As per previous practice, a large number of volunteers and the Hospital staff is going to participate actively in this campaign.
The Hospital management has also established a call-centre in the Hospital to entertain the telephone calls from the hide donors in this regard and the team of volunteers and the Hospital staff will collect hide from homes on a phone call as well. It may be recalled that the money collected from this campaign is spent on the treatment of poor cancer patients. As many as 75 percent of the patients are being treated free of cost in this Hospital.
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