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INNOCSR, a Korean company leading the way in sustainable construction technology, has officially inaugurated a Good brick factory in Thatta, near Karachi, Pakistan. The factory marks a significant milestone in INNOCSR’s mission to transform the construction sector in South Asia through the production of clean, non-fired bricks.

The Good Bricks Thatta factory is funded by the Korea Environmental Industry & Technology Institute (KEITI) and supported by UNIDO, the European Union, Korea Trade-Investment Promotion Agency (KOTRA), Reserve Carbon, Sindh People’s Housing for Flood Affectees (SPHF), HANDS Pakistan, and NED University of Engineering & Technology in Karachi.

This collaborative effort reflects the growing commitment of international and local stakeholders to advance sustainable building practices in Pakistan.

The opening ceremony was attended by representatives from the EU, UNIDO, KOTRA, SPHF, and HANDS, as well as local academics and community leaders. Attendees were introduced to the Good Brick technology and given a tour of the factory, including a live demonstration of the green brick production process.

Good Bricks and its key stakeholders and local partners gather for the inauguration of the Good Bricks factory in Thatta. “We are proud to expand our footprint across South Asia and offer an eco-friendly alternative to traditional brick manufacturing. This plant in Thatta is a significant step towards our vision to create cleaner, more resilient and more sustainable building,” said Sam Yoonsuk Lee, CEO of InnoCSR.

The Good Bricks Thatta factory will begin operations by supplying bricks to SPHF’s beneficiaries for the reconstruction of flood-affected buildings in Sindh province, including homes and a community hall. The initiative aims to support post-disaster recovery as well as serve as a model for future sustainable construction projects across Pakistan.

“The Government of Sindh, through SPHF, is leading the construction of 2.1 million houses—making it the world’s largest housing initiative. As part of its commitment to sustainability, the Government is promoting eco-friendly technologies and currently collaborating with Good Bricks to pilot green construction solutions,” added Khalid Mehmood Shaikh, CEO of SPHF.

The Good Bricks System uses a proprietary soil stabilizer and does not require coal or firing, significantly reducing carbon emissions and air pollution.

This expansion also builds on InnoCSR’s strategic investment from ADB Ventures, which supports the company’s scale-up of clean brick manufacturing across South Asia.

Comments

200 characters
Awan Apr 23, 2025 07:23pm
Please avoid promotion of foreign firms. We love made in Pakistan
thumb_up Recommended (0) reply Reply
Tahir Apr 23, 2025 07:45pm
Just a simple and straight question for those who managed to bring foreigners. Is this really impossible for pakistani experts?
thumb_up Recommended (16) reply Reply
Mohsin Mukhtar Apr 23, 2025 08:16pm
I appreciate Korean businessman make the factory and employment for poor person.
thumb_up Recommended (1) reply Reply
Saif Ur Rehman Rajput Apr 23, 2025 10:12pm
Excellent products has been launched with Korean and Pakistan collaboration , Good wishes for Korea and Pakistan friendship
thumb_up Recommended (0) reply Reply
Nadir Apr 23, 2025 11:45pm
Is there any opportunity for investors to keep profit and business with this company????
thumb_up Recommended (12) reply Reply
Abdul khaliq Apr 23, 2025 11:48pm
Nice development
thumb_up Recommended (0) reply Reply
Hasan Apr 24, 2025 08:30am
@Tahir, sadly yes. If we wanted to build / do something we would have - but we didnt. So yes, we need all the help we can get to reduce the smog, and go to cleaner solutions.
thumb_up Recommended (0) reply Reply
M Umar Abid Apr 24, 2025 02:05pm
@Tahir, We expect a better quality and honesty which is rarely available in the current market.
thumb_up Recommended (1) reply Reply
Ibad ur Rehman Apr 24, 2025 02:50pm
Why do you want to spend your cash in any expansion plan when you have the option of a public subscription in the form of an IPO...? Get listed on pakistan stock exchange on GEM board..
thumb_up Recommended (1) reply Reply
Farrukh ehsan Apr 24, 2025 03:27pm
Good
thumb_up Recommended (0) reply Reply
Yaqoot Mir Apr 24, 2025 04:51pm
We needed Korea to show us how to make clean bricks? Wow
thumb_up Recommended (1) reply Reply
Ishaq Apr 24, 2025 04:55pm
An excellent initiative. Thank you Korea for helping Pakistan
thumb_up Recommended (0) reply Reply
Shoaib Badar Apr 24, 2025 09:35pm
Is there any Opportunity for QC Or QA job ??
thumb_up Recommended (0) reply Reply
Rana hamza Apr 24, 2025 09:35pm
Good ???? work
thumb_up Recommended (0) reply Reply
Shoaib Badar Apr 24, 2025 09:36pm
Is there any Opportunity For Quality Control Or Quality assurance job ??
thumb_up Recommended (0) reply Reply
Rana hamza Apr 24, 2025 09:39pm
Good work ????
thumb_up Recommended (0) reply Reply
Immad Apr 26, 2025 12:47pm
Does these Bricks can be used in Coastal areas? Red clay brick is vulnerable to high humidity in Karachi and sand bricks gets so heated in summer it makes your house a live furnace.
thumb_up Recommended (0) reply Reply