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Mobilink launches the largest biometric verification system (BVS) across Pakistan. As per directives of Pakistan Telecommunication Authority (PTA) no SIM can be sold or activated without biometric verification of the customer. According to the BVS policy, customers now have to verify their identity via thumb impression. In order to provide maximum coverage, Mobilink has deployed 9,405 BVS devices all across Pakistan.
Mobilink's BVS network is spread over 300 cities including both rural and urban areas. For ensuring that the retailers are familiar with the process, Mobilink has completed the training of Franchise Owners and Customer Support Executives across Pakistan. For the purchase of new SIMs, customers can visit Mobilink sales centres and retailer outlets where SIMs can be purchased after thumb verification.-PR

Copyright Business Recorder, 2014

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