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National Bank of Pakistan (NBP) launched an advertising campaign with the theme of "Remembering a great leader". NBP is proud to embrace the values handed down by Quaid-i-Azam and reflect them in all its practices. On his birth anniversary, NBP being Nation's Bank pledges to stand fast to the qualities of sincerity, faith and loyalty to our country.
The foundation of this great nation is based on Unity, Faith and Discipline. Whichever religion, sect or province we belong to and whatever profession we pursue, we should put our country first because Pakistan is our first identity. This day is celebrated with zeal and vigour throughout the country by every individual and organisation.
The need of the time is that the nation should follow principles laid down by our Father of the Nation and on his anniversary show complete unity and pledge to stand together with the spirit of patriotism, solidarity and devotion. NBP advertisements will be printed in all leading English, Urdu and regional publications on December 25. Commercials will also be aired on all the leading news, entertainment and regional language channels.
Recent addition of "NBP Foree Remittance Account" in the Foree Remittance family of remittance product range offered by NBP is a step towards providing convenience to customers without compromising on the efficiency of remittance delivery. With the introduction on Foree Remittance Account, customers are no longer required to visit branches and wait in lines for receiving remittances, rather home remittances are immediately credited to the customer's account upon receipt from the overseas and a SMS Alert is sent on the customer's designated mobile number with the option of withdrawing cash either from ATMs across Pakistan at their convenience or by visiting NBP's nearest branch.
NBP Foree Remittance Account is a dedicated account for remittance customers. It provides quick, convenient, reliable and absolutely free remittance transfer facility to customers. This account offers Free Remittance facility from over 35 leading overseas Banks and Money Service Businesses across the globe. In order to facilitate overseas Pakistanis at their doorsteps, NBP has aggressively extended its remittance correspondence base across the globe. The extended correspondent base is aimed to facilitate overseas Pakistanis and discourage the use of illegal Hawala/Hundi channels.
Further, NBP has established the first dedicated, extensive and efficient complaint handling system for home remittances to address queries/grievances of remitters/beneficiaries on timely basis. NBP is an internationally acclaimed and awarded institution. Apart from the domestic awards; the Bank has earned number of international awards which are all dedicated to this country graced by Allah and the efforts of Quaid-i-Azam, Muhammad Ali Jinnah.-PR

Copyright Business Recorder, 2014

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