Reinforcing the US commitment to advance gender equality through entrepreneurship in Pakistan, US Ambassador to Pakistan Richard G Olson, US State Department Special Representative for Commercial and Business Affairs Scott Nathan, and Additional Secretary for the Pakistan Ministry of Commerce Rubina Ather inaugurated the Women's Entrepreneurial Centre of Resources, Education, Access, and Training for Economic Empowerment (WECREATE) in Islamabad.
The WECREATE Centre, the first of its kind in the world, will advance gender equality in entrepreneurship and provide training, support, and mentorship for women entrepreneurs in Pakistan. Speaking at the opening ceremony, Ambassador Olson said, "This centre has enormous potential. It will help women to overcome some of the barriers they encounter in Pakistan and develop initiatives to increase opportunities for aspiring entrepreneurs to start and grow their own businesses. It will maximise public-private partnerships to increase women's participation in the economy and implement community-based programmes to spur economic growth and innovation. The centre will offer mentorship, classes, resource materials, and access to a network of other women entrepreneurs across the country and around the world."
WECREATE Marketing and Communications Manager Mavra Bari commented, "The opening of the center is an opportunity to support not only new women entrepreneurs but also diverse ideas and perspectives. It will give women a space to unleash their creative potential."-PR
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