"VimpelCom Ltd" ("VimpelCom", "Company" or "Group"), a leading global provider of telecommunications services headquartered in Amsterdam and serving over 218 million customers, recently announced that five of its brands have been identified among the world's 250 most valuable telecoms brands in 2015, according to the 'Brand Finance Telecoms 500 2015'report produced by Brand Finance, a leading consultancy specialising in brand valuation.
VimpelCom's Djezzy (Algeria), Mobilink (Pakistan), Beeline (Russia), WIND (Italy) and Kyivstar (Ukraine) brands all featured among the top 250 telecoms brands across the globe (out of the 900 assessed). The Group's banglalink (Bangladesh) brand was ranked number 262, placing it in the top 300 telecom brands world-wide. Djezzy rose 29 positions to 171, while Mobilink moved up 59 places to 201. Two of VimpelCom's brands, Beeline and WIND, were recognised among the report's top 100 global telecom brands: Beeline was valued at $2.6 billion, while Wind was valued at $1.6 billion.
Rozzyn Boy, VimpelCom's Chief Communications Officer, says: "VimpelCom's international portfolio of brands has grown at an impressive rate over the past 22 years and now collectively serve over 218 million customers across 14 countries. We are proud to have earned and improved on a number of leading positions in the global telecoms brand rankings, particularly for our Djezzy and Mobilink brands which have recently undergone brand refreshes in their local markets."-PR
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