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Tetra Pak, the leading food processing and packaging solutions company presented its latest innovations at this year's 2015 Gulfood Manufacturing trade exhibition that took place at the Dubai World Trade Centre. Amar Zahid, President, Greater Middle East & Africa (GME&A) for Tetra Pak said.
"This year we have chosen 'The Difference' as the theme. This is because as a partner to the dairy and beverage industry, our success depends on our ability to continuously deliver value and make a difference for our customers. Our innovations address their needs in the areas of product differentiation, market growth, operational cost reduction and improvement of environmental footprint."
Focused on six key areas - technical services, processing solutions, marketing services, environment solutions, product portfolio, and for the first time, supply chain - each area will include examples that deliver real solutions and contribute to customers' business growth, said a spokesman of Tetra Pak Pakistan here on Thursday.
Renowned chefs set up a sampling station for the visitors and demonstrated the convenient food packaging solutions that have transformed food preparation across the globe. One of the packages was Tetra Recart(r)-the first retort able carton package designed as an alternative to cans for shelf-stable prepared food.
With sustainability and environmental responsibility gaining importance across all industry sectors, Tetra Pak's Environmental Solutions were demonstrated across its services, from innovative new products such as bio-based caps to new energy and water saving technologies. Recently Tetra Pak announced the launch of the new marketing services, a comprehensive programme that helps brands fast-track food and beverage product innovation.

Copyright Business Recorder, 2015

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