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R&I Electrical Appliances Pvt Ltd launched their new range of products on April 5, 2016 at a local hotel. A press conference was held where the latest Kenwood Inverter AC and Homage Hexa Inverter were revealed. "This launch is a testament to our vision of the future. The world is moving towards energy efficiency, and both Kenwood & Homage are proud to spearhead the effort in the Pakistani market with our new product innovations," said Rafiq Parsa, CEO of the R&I Group.
The products were unveiled with a unique theatre entertainment that not only had the products well-integrated but also communicated their USPs, which set them apart from the existing products in the electronic market. R&I Electrical Appliances Pvt Ltd, the leader in electronic innovation, continues to push the boundaries, creating devices that help consumer lead good lives. With new technology like Kenwood 3DC Inverter AC and Homage Hexa Inverter in the market, the company is redefining the meaning of innovation, beyond the limits of today's technology, by introducing an ensemble of remarkable home, kitchen and power appliances.-PR

Copyright Business Recorder, 2016

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