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Pakistan Telecommunication Authority (PTA) has instructed all the telecom operators to improve quality of services, after most of the Key Performance Indicators (KPIs) set in their license and applicable regulations were missed. PTA has recently conducted a survey in Islamabad, Rawalpindi and Peshawar to ascertain whether Next Generation Mobile Services (NGMS) and Cellular mobile operators are providing services as per KPIs set in their license and applicable regulation.
However it was observed that in the survey that all the telecom operators failed in meeting most of the key KPIs. PTA has taken strong notice of the poor quality of mobile service as evident from the survey outcomes, senior official revealed to Business Recorder, here on Monday.
Replying to Business Recorder queries, PTA stated that instructions have been issued to telecom operators for improving quality after the latest survey. It further stated that as per license conditions, penalties are also proposed against the companies for not following or missing the targets. However, the nature of punishment/penalties against the operators has not been disclosed. PTA further responded that the survey is in progress in other cities also and would be completed by July 2016. It is worth mentioning that survey declared Zong the best performer in almost all voice and data service quality elements amongst all local mobile operators in Pakistan.
The Authority maintained that survey conducted as per license conditions mentioned in Appendix-III of the license and Cellular Mobile Network Quality of Service Regulations 2011 and 2012 through automated drive test tool. The automated drive test tool maintains the transparency.
Call connection time is the time between sending of complete call initiation information by the caller and in return receipt of call set-up notification. In simple words, it is time between dialling a number and hearing ring-back tone. However, the survey noted that call connection time of all the mobile operators is not satisfactory.

Copyright Business Recorder, 2016

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