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House of Nurpur in collaboration with Foodies R' Us hosted a dessert competition for children and adults. The Little Big Chef competition took place on the Foodies R' Us Facebook platform, spanning over a period of 2 weeks and culminated on 13th August 2017 at Pearl Continental hotel, Lahore. The competition gave promising young chefs a platform to showcase their culinary skills using Nurpur UHT milk and Nurpur Butter.
Participants were given four dessert categories to participate in - Eastern, Western, Baked Items and Fusion. The adult participants included both professional and non-professional chefs. The competition received an excellent response from both participants and the digital audience. Over 65 entries were received of which 40 were selected to proceed to the final Live presentation round. Entries in the final round were presented to a judging panel including, Celebrity Chef Saadat, Asad Sheikh; Founder, Foodies R' Us.
Based on their culinary skill, innovation, presentation and taste, winners were awarded a cash prize of Rs 25,000 and a Play Station 4. The House of Nurpur is a Fauji Foods Limited brand, primarily famous for the best butter in Pakistan; it has also gained traction across the consumer base for its unique taste in all other dairy products manufactured by the company.-PR

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