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Islamabad Traffic Police (ITP) will launch a road safety campaign on main roads of the city from Monday (11 Sep) to control the violation of traffic rules and minimize the accident ratio. The main objective of this road safety campaign is to ensure use of helmets by motorcyclists, fastening seat belt, avoid use of mobile phone and lane discipline during drive, said a press release issued on Wednesday.
Following the directions of Interior Minister Ahsan Iqbal, this campaign is being launched to ensure implementation on traffic rules and it will continue for one month. ITP's squads would remain present on all important roads including Islamabad Expressway, Kashmir Highway and Murree Road to educate road users about traffic rules. Pamphlets and leaflets would be distributed to create awareness among citizens while teams of education wing will visit educational institutions, private and public offices to create awareness about traffic rules.
Banners having road safety tips will be installed on important boulevards while social media will be used by ITP for better outreach of this campaign. ITP's FM Radio 92.4 will also disseminate the messages about road safety and to educate audience about traffic rules.
Senior Superintendent of Police (Traffic) Malik Matloob has appealed the citizens to cooperate the force during the campaign as its sole purpose is to ensure safe road environment in the city. He hoped that citizens will follow traffic rules and help ITP through their cooperation in ensuring secure traffic system in the city. After one-month awareness campaign till October 10, 2017, he said those violating traffic rules will be fined and safer road environment would be ensured through constant monitoring.-PR

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