Reap seeks government's support to capture India's $260 million business with EU

The Rice Exporters Association of Pakistan (REAP) has sought the government's support to capture India's US 260 million dollars rice business with the European Union (EU) following the EU's zero tolerance on Tricyclazole chemical found in Indian grains.
The demand was raised by REAP Chairman Chaudhry Samee Ullah Naeem at a seminar organized by the association for raising awareness amongst its members about rice exports potential. Thomas Unger of Eurofins Global Control GmbH was the guest speaker of the seminar wherein challenges being faced by the rice exporters to European market were discussed.
Unger said Pakistan possesses huge potential of rice export and its exporters should pay attention towards meeting the specifications of their importers. He said rice export to the European countries was picking up but the exporters should pay attention towards issues like aflatoxins, pesticide residue and also new regulations being made by these markets.
However, he said that complaints of aflatoxins in rice consignments from Pakistan had reduced to almost negligible level. REAP Chairman Chaudhry Samee Ullah said that Pakistan can target India's basmati rice share in the EU market following the stringent policies placed by the European Union about the presence of hazardous pesticides in the commodity.
From January 1, 2018, all countries exporting basmati rice to the EU must bring down the maximum residue limit (MRL) level for Tricyclazole to 0.01 mg per kg. Up till now, the EU was accepting 1mg per kg from different countries including India, he pointed out. Chaudhry Samee said that Pakistan can enhance its rice export to EU from 150,000 ton to 350,000 ton, grabbing the share of 200,000 tons of Indian rice export to the EU which may be stopped due to strict regulations. Tricyclazole is a fungicide used by Indian farmers in more than 70 percent of basmati crops, he said, adding: "Pakistan's farmers do not use such chemicals to protect their crops. Basmati varieties grown in Pakistan do not require use of the fungicide and stand to gain from the de-facto ban on Indian exports."
Samee Ullah urged the government to announce matching grant to shelve Pakistani product at the international store chains. Pakistan's brand can get space by replacing Indian basmati rice in European countries' renowned mega stores with the financial support of the government, he added. "This presents an opportunity to grab India's market share because it will at least take two cycles to reduce the consumption of Tricyclazole in India," he said.
He said Basmati rice export had been facing severe competition from India. He regretted that lack of research and non-availability of new seeds has caused low yields, adding that the high input costs have made Pakistani Basmati rice totally uncompetitive. He urged the government to extend financial support to the second biggest exporting sector in line with other export-oriented industries enabling them to be price competitive in the international market to bridge the ever increasing gap of trade deficit of the country. He said rice is the second biggest exporting sector after textile but it was always ignored by the government.