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NBP Aitemaad Islamic Banking Group collaborated with Afzaal Memorial Thalassemia Foundation (AMTF) in its fight against Thalassemia. In this regard, an awareness session was organized at NBP Aitemaad Head Office where participants were briefed about the genetic disorder and the efforts that need to be undertaken in order to eradicate the disease from the country.
The session was followed by blood donation and Thalassemia screening drive at NBP Aitemaad Head Office where the Bank's employees donated blood for children suffering from Thalassemia.
This initiative is a part of the NBP Aitemaad's greater focus to provide better health opportunities to masses. Thalassemia is an inherited disorder that leads to the decreased production and increased destruction of red blood cells. As it is inherited, the disease afflicts a patient since childhood and regular blood transfusions are required. According to estimates, every year there are around 7000 new cases registered in the country. AMTF has been actively making efforts to combat the disease in the country since 2003 and patients are given free of cost treatment at their facility situated in Karachi.
Regarding the collaboration with NBP Aitemaad, AMTF Executive Director, Ateeq-Ur- Rehman said "We appreciate NBP Aitemaad's efforts in highlighting the burden of Thalassemia in Pakistan and thank the employees for taking part in the blood donation drive for the patients enthusiastically. With increased efforts, we can help the afflicted children deal with the disease and prevent new cases." He added we, at AMTF are facilitating blood donations campaigns to raise awareness of blood shortage and importance of donating blood.-PR

Copyright Business Recorder, 2018

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